QASA APP

Everyday Living, Reimagined

We’re not just another property management tool. We are a social and organizational layer for shared buildings — a space for human connection, collaboration, and clarity in modern urban housing.

Prototyping

Brand

UI Design

UX Design

App

Strategy

Research

Research Highlights

Why We Started Digging

We wanted to figure out where things go wrong between tenants and landlords — and where they actually want the same things without realizing it.
‍
‍How We Explored It
‍A mix of:
‍Secondary research: studies, market reports, competitive audit
‍Primary research: 8 interviews (5 tenants, 3 landlords) + 50 survey responses

‍Short, sharp, and enough to spot real patterns.

What Stood Out Immediately?

Communication is the pain point.

60% of tenants feel landlords don’t act on feedback.
Better communication can boost satisfaction by up to 56%.
‍58% of renters call poor communication their top frustration.
By 2030, 60% of Germans will live in cities
--> demand for connected housing goes up.

And socially?
‍59% of tenants want more neighbour interaction.
‍49% of landlords say community connection matters.

What Users Told Us

Our interviews backed up everything we saw in the data:

‍41% of tenants would prefer a digital platform to reach landlords and neighbours.

‍63% of landlords want a simple way to stay updated on building happenings.

So What Does All This Mean?

Tenants and landlords aren’t on opposite sides — they’re stuck in the same communication mess.
Both want clarity. Both want smoother interactions. Both want a community that actually works.

There’s a real opportunity to bridge that gap with one simple, digital space.

Insights That Shaped Our Solution

Understanding user needs and turning them into actionable solutions

Community interaction is desired, but must feel optional and safe

Owners need quick overviews about all that is happening in the apartment buildings

Landlords who care still feel overwhelmed and disconnected from their buildings

Tenants don’t know what’s allowed when property managers don’t reply

Tenant Dashboard

This screen lets users easily switch between the Landlord View - with updates, request management, and calendar events -and the Neighbourhood View, which brings together building news and a shared digital noticeboard for community exchange.

- Fosters a sense of connection among neighbors
- Helps users feel informed and heard

Digital Blackboard

The screen features a tab bar to filter blackboard posts by category (All, Borrow, Marketplace, News), a quick input field to create posts instantly, and a clean overview to browse the latest offers, requests, and giveaways.

- Provides a shared digital space for everyday help
- Strengthens connection between neighbors
- Helps users feel informed and included

Landlord Dashboard

Landlords can choose individual properties to see important announcements, upcoming messages to tenants, and a clear overview of maintenance requests – sorted by whether they're new or already being worked on.

- Fulfilled user needs
- manage requests simply & efficiently
- stay informed about the building
- save time and avoid conflicts

Landlords Chatview

The Chatview gives landlords a clear overview of all important updates, allows direct messaging with tenants, and offers AI-generated reply suggestions to speed up communication.

- Saving Time
- stay informed about the building
- Build trust and retain good tenants

Landlord’s Report overview

The interface includes a visual timeline showing request trends over time, a status-based overview of all tenant requests, and real-time updates to track each request from submission to completion.

- Building trust and retain good tenants
- manage requests simply & efficiently
- stay informed about the building